Floral Design
PROGRAM OUTLINE
Instruction Sets
Your program consists of eight Instruction Sets
written to take you step-by-step through the techniques
and skills you'll use in your new career.
Here's how it works: Your first
Instruction Set will be sent immediately after
your enrollment has been accepted. Other Instruction
Sets will follow as you complete your exams, so
that you will always have training materials to work
with. You can earn your Career Diploma in as little
as six months. Here is an overview of what you'll
learn and the order in which you'll receive your
lessons:
- Instruction Set 1
- Learning Strategies
- The advantages of learning at home;
types of study materials; types of
examinations; accessing and using the
features of our Web site; determining
what kind of learner you are; establishing
a study schedule; using study tips;
preparing for and taking examinations.
- Introduction to Floral Design and
Flowers
- History of floral design; professional
opportunities; selling with unique
designs; care and handling of cut flowers.
- Instruction Set 2
- Basics and Tools of Floral Design
- Classification of flowers, plants,
and foliage; materials and tools; choosing
the right flowers.
- Practical Exercise 1
- Learning Aid: Bow Package
- Supplement: Holland Cut
Flower Book
- Video: Introduction
to Bow Tying
- Instruction Set 3
- Principles and Elements of Design
- Elements of design: line, space,
texture, form, and color; principles
of design: composition, scale, and
balance.
- Introduction to Design Techniques
- Descriptions of a variety of design
techniques and styles.
- Practical Exercise 2
- Supplements:
- Floral Designer's Glossary
- Floral Designer's Pronunciation Guide
(Booklet)
- Learning Aid: Color Wheel
- Audiocassette: Floral
Designer's Pronunciation Guide
- Instruction Set 4
- Design Styles — Part 1
- In-depth discussion of design styles:
Ikebana, formal linear, western line,
crescent, Mille de Fleur, Biedermeier,
and parallel.
- Design Styles — Part 2
- In-depth discussion of vegetative,
landscape, new convention, abstract,
new wave, interpretive, waterfall,
and hand-tied.
- Practical Exercise 3
- Supplement: Ikebana
- Learning Aid: Floral Designer's
Kit
- Instruction Set 5
- Weddings — Part 1
- Conducting the bridal consultation;
working within a wedding budget; coordinating
fabrics with floral design; bridal bouquet
design methods and styles; coordinating
the attendants with the bride.
- Weddings — Part 2
- Wedding body flowers: corsages, wristlets,
hair accessories, wreaths, lapel boutonnieres;
decorating for the ceremony; floral arrangements
for the reception; head, guest, and buffet
tables; floral cake decorations.
- Solemn Occasions
- The funeral consultation; the variety
of arrangements used; history and uses
of carnations and roses.
- Practical Exercise 4
- Learning Aids:
- Bow Package 2
- Wedding Order Forms
- Boutonniere and Corsage Kit
- Video: Wedding Arrangements
- Instruction Set 6
- Plants and Their Care
- Selecting the right plant; caring
for potted plants; designing commercial
and home plant displays; diagnosing
and treating common plant problems.
- Artificial and Dried Flowers — Part
1
- Working with artificial flowers
and plants; using dried flowers; creating
dried flower displays and potpourri.
- Artificial and Dried Flowers — Part
2
- Advanced artificial and dried designs;
working with dried, wax, and other
artificial accessories.
- Practical Exercise 5
- Supplement: Making Your
Own Potpourri
- Video: Artificial
and Dried Flower Arrangements
- Instruction Set 7
- Christmas
- Traditions; working with evergreens;
creating wreaths; working with artificial
Christmas materials; poinsettias and
their care.
- Major Holidays
- Designs for major holidays: Valentine’s
Day, Easter, Mother’s Day, Thanksgiving
and New Year’s Eve, innovative
party designs and gift baskets.
- Theme Arrangements
- Promoting and planning for minor
holidays; creating holiday theme arrangements;
accessory and theme ideas; arrangements
for minor holidays: Secretaries’ Day,
Father’s Day, Halloween.
- Practical Exercise 6
- Learning Aid: Christmas
Wreath Kit
- Video: Holiday and
Theme Arrangements
- Instruction Set 8
- Establishing a Business
- Establishing your identity; examining
the competition; securing funds; determining
location, size, and shop layout; finding
and keeping productive employees.
- Managing a Business
- The wholesale market; seasonal availability;
purchasing nonfloral items; pricing
strategy; security.
- Marketing and Merchandising
- Maintaining positive public relations;
promoting your business; creating window
displays; opening commercial accounts.
- Practical Exercise 7
- Final Exam Project
- Final exam project with camera.
Exam critiqued by outside industry
expert.
- Work Experience Option
- Graduation Set (sent to you
when all program requirements and financial obligations
have been met)
- Florists' Review (one-year subscription)
We reserve the right to change program
content and materials when it becomes necessary.
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